Architects’ Darling for MetallArt
Our excellent staircase shots, authentic employee stories and entertaining insights of production at MetallArt, convinced the jury of our Instagram account and we are now one of the new “darlings” of the architecture scene. For the award of the best social media offer within the context of the Jury Awards, the analyses results of the Heinze market research experts were examined by a total of 67 top-class, internationally active architects. Criteria and focal points for the evaluation covered, among other things, product innovation, reference objects prepared in a planning-oriented manner or the digital information and services offered on the manufacturers’ websites. Since August of this year, the evaluation month for the competition, we have been able to increase our number of followers on Instagram from 3,498 to 3,583 and, at the same time, reach the most important contacts in the planning and architecture sector with our participation in the competition and draw their attention to our unique staircases.
Gala Award Ceremony
At the atmospheric gala award ceremony on 9 November in Celle, Andreas Wahsner, Managing Director of MetallArt Treppen GmbH, proudly received the golden trophy. The evening event was the crowning finale of the “Celler Werktag”, which as an established get-together gathers numerous manufacturers and decision-makers from the construction industry. As winners, we were also able to introduce ourselves with our innovative know-how in staircase construction.
With the Architects’ Darlings, Heinze GmbH has been awarding the so-called “Oscars” of the building industry for 12 years. Experts from the fields of architecture, planning and architectural communication determine the best manufacturers of building products from various product areas and cross-market disciplines every year. Besides the 13 Jury Awards, the competition also presents 24 Brand Awards focusing on product quality, innovation and cost effectiveness. By receiving these awards, exceptional solutions, ideas and products from the comprehensive range of the construction industry earn their well-deserved honour and a due podium.